Madeira Chiropractic Privacy Statement
Madeira Chiropractic respects your privacy. We do not use analytics tools to collect data that identifies you personally and we have no intent or desire to do so. We do, however, use analytics tools to review data about the traffic on our website, including characteristics of our visitors and the pages that are visited, so that we can continually improve our website to provide better information for our visitors and make the site easier to use.
This website uses Google Analytics, a web analytics service provided by Google Inc. (“Google”). Google Analytics uses “cookies,” which are text files placed on your computer, to collect non-personally identifiable information that can be used to analyze how website visitors use the website. The information generated by the cookie about your use of the website (including IP address) is transmitted to and stored by Google. This information is then used by Madeira Chiropractic and our marketing partner, Neon Pathways, LLC (“Neon Pathways”), to evaluate visitors’ use of the website and to compile statistical reports on website activity.
Google Analytics does not share actual IP address information with Google Analytics customers (in this case, Madeira Chiropractic). Google Analytics uses IP addresses to provide and protect the security of the service, and to give website owners a sense of where, geographically, their visitors come from (also known as “IP geolocation”).
Madeira Chiropractic will not (and will not allow any third party to) use the Google Analytics service to track, collect or upload any data that personally identifies an individual (such as a name, email address or billing information), or other data which can be reasonably linked to such information by Google. We will not circumvent any privacy features (e.g., an opt-out) that are part of the Google Analytics service and will comply with all applicable laws and regulations relating to the collection of information from visitors.
Madeira Chiropractic and Neon Pathways utilize the Google Analytics Demographic and Interest Reporting feature, which is part of Google Analytics for Display Advertisers, for their website reporting. This feature provides additional visitor data (such as age, gender, and interests) for the website traffic. As with all Google Analytics data, this data is not personally identifiable.
For more information about the cookie used for Display Advertising, visit the Google Advertising Privacy FAQ: http://www.google.com/policies/technologies/ads.
To opt-out of Google Analytics for Display Advertising and customize Google Display Network ads, visit the Ads Settings: https://www.google.com/settings/ads.
For more information on Google Analytics, visit: http://www.google.com/analytics.